Tuned

TUNED’s ultimate aim is to place people back at the focus of architectural design.

Applying TUNED

In all our everyday activities, we always try to find the best balance between the physical and mental exertion involved and the benefits we hope to obtain. Our quest to achieve this affects our social relations, health, and even the effectiveness of the activity in question. As has been widely proven, architecture can either improve this balance or be detrimental to it. That is why mental-physical well-being and performance are naturally allied.

UtentiAttenzione, concentrazione, motivazione, relazioni CommittentiMigliora l’apprendimento e la fiducia dei genitori UtentiMotivazione, riduce stress, team building CommittentiIncremento dellaproduttività UtentiInvecchiamento positivo,Relazioni utenti-personale,Relazioni utenti-utenti CommittentiRiduce costi e aumentocompetitività UtentiFiducia e appagamento CommittentiIncrementodelle vendite UtentiRafforza e velocizzail recupero del traumao della malattia CommittentiRiduce i costie migliora il servizio UtentiDisponibilità,relazioni tra viaggiatori,frequenza utilizzo CommittentiIncremento delleentrate UtentiRecupero energia,equilibrio psico-fisico CommittentiIncremento del valoree dell’efficienza

Scientific foundations

Discoveries in the field of the neurosciences have provided a vast array of knowledge about the relationship between our body-brain system and the space in which we live. Knowing all about this transforms our approach to designing the places in which we spend 90% of our lives. Finding out that cerebral structures are activated the same way when we see, perform or remember an action has allowed us to recognise that emotions coexist with various kinematic interactions between the body and architectural forms.

The story of the ties between forms and feelings has been studied by several great humanists and scientists.
Antonio Damasio

Antonio Damasio

Neuro - scientist

Carl Gustav Jung

Carl Gustav Jung

Psychologis

James Gibson

James Gibson

Psychologist

Evan Thompson

Evan Thompson

Philosopher

Francisco Varela

Francisco Varela

Neurologist

Juhani Pallasmaa

Juhani Pallasmaa

Architect

Louis Kahn

Louis Kahn

Architect

Mark Johnson

Mark Johnson

Philosopher

Harry Mallgrave

Harry Mallgrave

Architectural historian

Tim Ingold

Tim Ingold

Anthropologist

Alva Noë

Alva Noë

Philosopher

Vittorio Gallese

Vittorio Gallese

Neuro - scientist

Experience and feeling

The target of the brief is a background feeling to be “transferred” into the architectural design.

Underlying feelings colour our lives because our body’s multi-sensorial interaction inside architectural space allows emotions to rise to consciousness. It is the project itself that must carefully choose the right responses to emotional expectations.

1 jump
2 dance
3 climbing
4 rest
5 lying down
6 hug
7 floating
8 dive
9 birth

example:

example:

All projects are a carefully-gauged composition of a heterogeneous system of sensory-motor metaphors. Let’s take a look at some of the most important ones for a hospital.

function1

operating unit

operating unit

metaphor1

birth

birth

function2

patient room

patient room

metaphor2

lying down

lying down

function3

diagnostics

diagnostics

metaphor3

dance

dance